My aim is to help individuals and companies demonstrate their expertise by helping them translate this into valuable insights for their customers and wider stakeholder communities. The results are packaged for distribution via the many media channels that now exist:
- Social media
- Traditional media
In the business-to-business field these could be:
- White papers
- Byline articles
- YouTube videos
Before going solo I worked for leading international PR agencies including Webershandwick, Charles Barker, Beattie Media, Say Communications and Hyde Public Relations. My large corporate clients included IBM, Dow Chemical, 3M, Matthew Arnold & Baldwin, Intel Corporation and the South East of England Development Agency. I also worked in-house for Cisco and Hawker Siddeley.
I was also a co-founder of Circle Communications, specialising in marketing communications for SMEs and over the years have worked for many smaller businesses and for individuals.
I graduated from Southampton University with a Combined Honours Degree in German and English. I then trained as a journalist with Metal Bulletin. I speak French and German. For more on my business qualifications, see my profile on LinkedIn.